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Friendly, Honest People
"Australians are seen as one of the friendliest nations in the world”
- In a survey of 25,903 consumers in 35 countries by Anholt Nation Brands Index (Qtr 2 2006 report),
- Australians are seen to be ‘fun’, ‘honest’, ‘hard-working’, and ‘trustworthy’.
Link: http://www.nationbrandindex.com/nbi_q206-australia-press-release.phtml
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Australia: World’s Number One Nation
"Australia is officially named the world’s number one nation brand”, according to Anholt Nation Brands Index. Link: http://www.nationbrandindex.com/nbi_q2-australia-press-release.phtml
- Other countries surveyed found Australians the:
- Friendliest
- Most honest
- Hospitable
- Employers prefer to hire Australians
- Australia is the world’s favourite place to invest and live
- Australia’s government is seen as trustworthy
- Complete ranking of all 25 nation brands
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